Dropbox's Head of Design on the Dawn of Personalized Products
Soleio Cuervo has been thinking about how to tailor technology to users for almost a decade. And he’s had a pretty unique vantage point.
Creating Style Guides
Several years ago, I was working on a large, complex application. It was a bit of a legacy project: many different designers and front-end developers had come and gone, each appending a new portion to the sprawling application.
The Next Big Thing In Responsive Design
Responsive design has to go beyond optimizing for different screen sizes, write Code and Theory's Dan Gardner and Mike Treff.
UI, UX: Who Does What? A Designer's Guide To The Tech Industry
Plus: How Apple, Facebook, Google, and more tech-world heavyweights describe their design jobs. Design is a rather broad and vague term. When someone says "I'm a designer," it is not immediately clear what they actually do day to day.
Taking A Second Look At Free Fonts
Once thought of as amateurish by professional designers, free and open-source fonts have gone through something of a renaissance in just the last few years. The quality of available free fonts has increased dramatically.
Content-out Layout
Grids do not exist in a vacuum. They exist in relation to the content. We never start with a grid. We start with an idea which is then translated into a form, a structure.
Outdated UX patterns and alternatives
Meet North, design and development standards to align and guide your project. It's a comprehensive guide contributed to the open source community to encourage, "a mobile-first, in-browser, system based approach to design and development."
The Skeptic’s Guide To Low-Fidelity Prototyping
Designer Paul Rand once said, “An understanding of man’s intrinsic needs, and of the necessity to search for a climate in which those needs could be realized, is fundamental to the education of the designer.
13 Ways Designers Screw Up Client Presentations
The hardest part of design is presenting work. You can’t even argue about this. I’ve seen people who did amazing work get up in front of a client and lay eggs. I’ve also seen people do alright work and work clients around their little finger.
From Google Ventures: 5 Rules For Writing Great Interface Copy
John Zeratsky gives pointers on the importance of crafting those little bits of text in the UI design of software products. For many technology companies, design is mysterious. So when I work with startups, I try to demystify design by talking about processes and skills.
Experiments at Airbnb
Airbnb is an online two-sided marketplace that matches people who rent out their homes (‘hosts’) with people who are looking for a place to stay (‘guests’). We use controlled experiments to learn and make decisions at every step of product development, from design to algorithms.
A Closer Look At Personas: What They Are And How They Work (Part 1)
In my experience as an interaction designer, I have come across many strategies and approaches to increase the quality and consistency of my work, but none more effective than the persona.
The Making of Aprilzero
This is the first chapter of how I designed this site. I will share some sketches, deleted concepts and old prototypes explaining how it evolved along the way. I was about to go to Paris with my roommate.
A More Modern Scale for Web Typography
I’m a big believer in responsive web design. It’s the only way I know to provide the best experience across the increasingly fragmented landscape of devices and capabilities that is the new normal on the web today.
A Modern Designer's Canvas
When I gave this talk1 a title, I called it “A Modern Designer’s Canvas,” because originally I was going to talk about the tools and processes that I use when I’m designing. But being a good designer or developer is about so much more than knowing how to use tools.
How to Not Freak Out About Material Design
Adopting any new design language can quickly feel, well, overwhelming. Especially when that language is Material Design, with its paper and ink inspiration, bold colors, and whirling animations.
First Principles of Interaction Design (Revised & Expanded)
The following principles are fundamental to the design and implementation of effective interfaces, whether for traditional GUI environments, the web, mobile devices, wearables, or Internet-connected smart devices. This is a huge revision. I expect I have made mistakes.
The 5 Most Common Design Mistakes
There’s no learning without mistakes. And I’ve done the following (as well as seen the following done) too many times to count.
Prototyping Your Workflow
Last year the digital agency I work for, Bluecadet, started a website redesign project for The Franklin Institute—a renowned Philadelphia science museum undergoing the largest expansion in its history.
Making Good Design Decisions
There’s a popular misconception that NASA spent millions in a failed attempt to create a space pen while the Russians just used pencils. The implication is that good design is simple in the sense that it is simplistic or obvious.
The design guide for the uncreative eye: Tips for non-designers
Your brand is the essence of your company; it’s the one thing everyone thinks of when they hear the name of your product, advertisers often call it the “idea.
Provide meaning with motion — PaulStamatiou.com
Last week I attended Google I/O for the first time and participated on a small panel about cross-platform design challenges. There was so much going on that it was a bit of sensory overload, much like walking down the Las Vegas strip for the first time.
Personas
Cohorts are groupings based on similar experience. Common vernacular for cohorts would be generations. In the Smurf Village you had three generations of Smurfs. The baby Smurfs (which for whatever reason had the only other female Smurf). Let's call them Generation Next.
What Does it Take to be a Mobile Designer Today?
Mobile is here to stay, with its own set of rules and constraints. At the same time, it’s a rapidly evolving platform, with new technologies and capabilities being added by the quarter. We can’t design for mobile like we used to do for posters and Web pages.
What I Learned In My First Year as a Product Designer
For the past year, I’ve had an incredible experience contributing to the design team at Edmodo, a K-12 education startup backed by Greylock Partners, Benchmark Capital, and Union Square Ventures.
How Typography Affects Conversions
As an Internet marketer, conversion is our bread and butter. I can guarantee you spend a large part of your time pondering ways to optimize landing pages. Things like copy and design are the obvious features we all like to play around with.
What is Product Design?
Chances are, if you are reading this, you work in the tech industry. Chances are, you are currently, have recently, or aspire to be involved in the creation of a modern digital product. This article aims to give you a deep understanding of the role of Product Design in this process.